Nature knows wellbeing.
The magic behind New Zealand's most awarded Mānuka honey, Pure Flow™
APiNZ Supreme Gold Award winners over three consecutive years. Explore a taste experience like no other.
Manuka blossom is enchanting and fragile.
Tucked amongst the tussock and forested hills of New Zealand, within a fragrant sea of white and pink petals, lies a special taonga (treasure of our land) — the Manuka blossom. As mother nature signals our seasonal shift into warmer days, these blossoms emerge within our unique ecosystem. The mature trees stand as symbols of strength and resilience. Each blossom graces the world for just five days, making its brief encounter with the sun a rare and precious moment.
Orientated by tikanga.
We are tangata whenua, guardians of the land, with a deep cultural heritage guiding our protection of the natural world. The manuka and its regenerative ecosystem are under our care. In our te ao Māori worldview, the environment is seen as an ancestor, Papatūānuku—earth mother—whom humanity descends from and relies on for well-being. Every element in this worldview has a spiritual guardian responsible for its care, including forests, birds, sea, wind, and weather. This interconnectedness ensures deep reverence. The manuka blossom, holding the essence of manuka, is carefully handed to you.
