For Maori everything is connected
People, plants, air, birds, water, fish, animals and land all have a special life-force of their own, interwoven together like one huge flax mat. We believe Manuka is one of the natures gifts,it’s our responsibility to protect and nuture the land that provides this taonga (treasure).
Our land provides a rich heritage in both flora and fauna, but much has been lost over time to aggressive farming. We actively encourage the regeneration of our manuka forests, buying land and planting Manuka wherever possible.
We are proud to support Puhaka, New Zealand’s national wildlife sanctuary, helping to protect endangered native birds like Manukura – the little white kiwi.